In recent years, the frozen baking industry in China has seen a rapid growth trend, attracting more and more enterprises to invest in this market. According to the "Research on the Current Operation Status of China's Frozen Baking Market and Investment Strategy Forecast Report (2023-2030)", the penetration rate of China's frozen baking industry is still at a relatively low level, indicating significant space for improvement. Predicted by relevant institutions, the industry size of China's frozen baking industry is expected to be 68.9 billion RMB, 38.8 billion RMB, and 23.5 billion RMB based on optimistic, neutral, and pessimistic assumptions by 2024. The CAGR for the next five years will be 51%, 35%, and 22%, respectively. In this context, as a well-known domestic baking brand, Bliss Cake has vigorously entered the frozen baking market and laid out its own baking industrial landscape, and achieved certain achievements.
The star product of Bliss Cake is the Self Baked Bread which is a pre made bread produced by professionalized plant and preserved through rapid freezing and freshness locking technology. Consumers who purchase Bliss Cake self baked bread only need to put the self baked bread into an air fryer and heat it at 160 ° C for 5 minutes before they can eat it. The quality of freshly baked self baked bread is comparable to that of a bakery, making it a fast and convenient new choice for home users to have breakfast, white-collar office afternoon tea, and snack.
Compared to traditional bagged bread, Bliss Cake bread self baked bread is healthier, fresher, and has a better taste. Its raw materials are made of high-quality and imported materials, and through strict control of the production process, it has a delicious taste and contains rich nutrition. Of all kinds, the original self baked croissant product especially has achieved zero addition of preservatives and zero percentage of trans-fatty acids, wining Bliss Cake among the top 100 iSEE innovative brands. In this era where people advocate healthy eating, the potential for the development of Bliss Cake self baked bread with delicious taste and good health can not be underestimated.
In addition to the premium quality of the product itself, Bliss Cake also leverages its brand awareness, digital construction and innovation capabilities, online and offline channel coverage, and supply chain advantages to continuously innovate and make breakthrough on the self baking bread field, exploring more market opportunities. In the future, Bliss Cake will continue to make efforts in the industry of self baked bread, continuously launching more high-quality products to meet consumers' needs for healthy and delicious food. Furthermore, Bliss Cake will actively seize the development opportunities of the Chinese frozen baking market, continuously expand its own business, and make its own contribution to promoting the healthy development of the entire industry.
Post time: May-06-2023